What is The Library?
The Clearcast Library is a centralised library of final clocked, broadcast quality TV and VOD ads for final clearance, where the asset will go through a full Quality Check (with multiple QC stages) for broadcast. It is still linked with the existing CopyCentral system, where your scripts and rough cuts will be uploaded and your execs will see your submission as a hole.
Broadcast ready videos will be used for clearance, so the content cleared is always the content aired, saving you time down the line. With The Library, you can upload an asset once and never have to touch it again.
The arrival of The Library will affect where you upload your final clocked ad and its related metadata. However, the fundamental structure of ad clearance isn’t changing; CopyCentral will continue to be the home of scripts and rough-cuts.
When do I need to start using The Library?
We are doing a staggered roll-out now and hope to have everyone onboarded through Autumn. You can either wait to be notified and invited as we move down the list, or you can contact the helpdesk directly and we can set you up once you have requested.
What can I do to be ready for The Library?
To use The Library, a person of authority in your organisation will need to sign our T&Cs which are available either on request or when we onboard you before the end of Autumn.
You can also take a look at useful materials like our FAQs and file specs below. We also have a microsite for those of you keen to learn even more about this exciting new system and the benefits it will bring to the advertising industry.
And finally, if you haven’t already done so, please watch our webinar (first played on Tuesday 15th March 2022), which includes an Introduction to The Library, the benefits it will bring, a demo, and Q&As.
The Library Webinar (Subtitled)
Related news articles
https://clearcast.co.uk/news/a-change-to-the-ad-clearance-process/
https://clearcast.co.uk/news/were-improving-the-clearance-process/
https://clearcast.co.uk/news/clearance-is-changing-be-ready-with-our-webinar/